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Date: Thu, 02 Oct 2014 11:12:50 -0700

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But their brisket was delicious. It had a nice almost coffee like rub on it. The sauce was ok. But the brisket.....yum. The sides..meh. Nothing to write mom about.

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Franklin BBQ is the real deal and a class-act all the way. The brisket is sublime and the unanimously friendly staff clearly cares deeply about both the quality of their product and the quality of each guest's experience. And it's a relative value given both the deliciousness and the demand. But...waiting in line for 4+ hours (or, in my case today, 2 hours in 100 degree heat towards the end of their service) is an inherently unappetizing experience (unless standing in place with a line full of tourists is your idea of a fun half-day). If Franklin had invented Texas BBQ or was the only game in town doing it superbly, I'd say just do it, but frankly (pardon the wordplay), I'd choose JMueller, Micklethwait, La Barbecue (which has it's own mini-major line now), The Granary in San Antonio, or any of the old school places in Lockhart, Luling, or Taylor before I'd ever subject myself to the unpleasant reality of that line again. However, if your goal is to be able to tell your
friends back home in Houston or Kansas or Seattle or wherever that you went to Austin and ate at the place with the epic line (and post a photo of said line on your Facebook page to prove that you're super-duper hardcore!), then this is indeed the place for you.