Subject: The question is: What should you really be looking at with those newly opened eyes?

From: "Dobbin" <[email-masked]>
Date: Sun, 7 Jan 2007 23:38:00 +0900

Can you guarantee that?
We help define the complexity of our client's sales in four dimensions. For the sake of a good story, I sighed heavily and clicked on "DishHD Programming. then clicked on the "Long Sleeve Tees" subcategory from a drop-down menu.
Changes in knowledge can redefine the perception of need or risk. Folks are familiar enough with the online environment to realize businesses aren't meeting customers' real needs. Many shoppers see sitting and reading a catalog as something that is not part of their usually activity.
" Everyone chipped in an observation or two, but the real wrongness lives in these words:".
What's a "Real Estate birdy" anyway? Dish had just committed the faux pas of wasting my time. In short, measured visits accounts more accurately for actual visits, but actually provides you, the business owner, with fewer answers to the questions you're actually asking.
What's a Complexogram?
Buzan suggests the way we are taught to think in school - in an outline form - is not the most effective way to brainstorm, formulate and track ideas. That's why my colleague Howie Kaplan was so pleased when he discovered a Victoria's Secrets banner ad campaign that nailed the scent trail idea.
Conversion and ROI have only recently become reasonably mainstream concepts!
There's also the issue of compacted and non-compacted information, as it relates to the various handles of information your customers grab onto based on their angle of approach. Yeah, I was able to finally locate the three portfolio lines Dick Blick had on sale - it can be done - but very very few folks will go that distance.
The user interface for this product is clean, friendly and familiar.
" When you do the work for your visitors, more of them convert.
Your ability to maintain your scent trail, to keep delivering on your promise, is essential to establishing your credibility and building your customers' confidence.
They'll also have the most questions about your products and services.
I am saying most businesses still don't get it.
How quickly can I take action and achieve my goals?
Can you say "persona"? I knew I was a good copywriter. What's driving this frame-of-reference shift? Additional equipment and costs may apply. In fact, you can create an entire user interface around the mind map methodology.
The segmentation that is most meaningful to you is "persona"-lization, which requires that you understand and articulate your business from your customers' points of view.
Methodicals and Humanistics are fairly patient; they're usually willing to look for the information that's important to them. But who were these confounded customers? The software comes with a few pre-defined RSS map parts as examples and it was easy to define and incorporate three or four of my own "favorite" feeds.
This is when the bulk of readers bail. However, the mere ability to make money doesn't equate with maturity in the industry.